
Feature photo: Pattaya Unlimited / Photo Above: trudymyrrh
Grant Burton wanted to give his parents a special 40th wedding anniversary gift in the form of two Eurail Passes. Currently unemployed, he came up with the idea that he would tattoo the Eurail logo on his body to see what kind of interest it might stir up.
Burton’s inky imagination caught Eurail’s attention – they’ve given his parents free passes.
In fact, Eurail.com has taken Burton’s idea and come up with a promotion where all of their customers can participate in similar scheming. According to Chantal Sukel, Campaign Manager of Eurail.com B.V., “[To allow] more enthusiastic fans to live their dream, we will launch a campaign around Grant’s idea. From February 15, everybody can post us their story or idea for ‘Biggest fans Travel for Free’ on our website.” The most passionate and creative customers will earn a free Eurail Pass.
Burton hopes to travel with his parents this Fall to show his tattoo at the Dutch Eurail.com office. They’re offering to sponsor Burton’s trip if 5,000 people support him on Facebook.
Which leaves us wildly curious. What would you do for a free pass?
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A company logo tattoo might not be your first choice for getting inked. Check out these tattoo conventions to discover some better ideas.
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11 Comments... join the discussion!
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This has actually been going on for quite some time now with a lot of corporations.. theres actually an ad agency specifically designed for this, with over 4500 willing participants.. the companies choose the participant and pay them to get inked (as an advertising major, its a pretty cool concept, if you ask me, but i would never do it) You can get 30 day temporary tats or permanent ones..
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I agree with Candice. If it were free travel on a certain airline or rail company, or at a certain brand of hotel, etc. FOR LIFE, I would consider doing it. For a one-time pass, no way.
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yeah, I would get one but only if it would be for life like the tattoo
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Never in a million year. Enough branding out there. Get an extra job over the summer. Interesting though, what people would do for free stuff!
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Yes, I might think about a tat to advertise, however they would have to be creative to dodge the wrinkles, fat rolls and liver spots. I agree with the comment that a tat is forever so the desired resulting payment of a paid stay, trip, etc. should be for life.
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It would honestly depend on the deal they give me. Am with XtremXpert. I’m not getting a tattoo for life for just one trip. But then again if it was the orient express, I’d do it.
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Being nearly 20, about to study abroad in Europe for a year and having tattoos with the plans for getting more, giving up a few inches of space for a tattoo wouldn’t be all that big deal with the amount of money it would save me. I’m not saying I’d jump the gun and go get it tattooed tomorrow, but I’d think about it for sure.
It’d be a cool story if nothing else. Plus, look at that picture, you really think one tattoo amongst the probably 30+ he has is going to be that big of a difference, think again.
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I would be more inclined to get a tattoo of something to receive free benefits if instead of the logo I could choose a more creative way to display it (ie: a train going through the alps.) But they really should pay for the tattoo as well. I don’t know where he gets his tattoos, but mine cost way more than two Eurail Passes.
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I’m with Jared—what’s one more? If airlines get on board, I’ll be the first one. Fuck it. That’s what ankles are for—accumulating crap tattoos. And you could always get it covered. I’m in.
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